It is no secret the meteoric rise themangaindustry and the media have experienced over the past few years, but new data shows just how much manga has become more popular in recent times. Besides the data showing the increase in market size in the past years, it also predicts the growth manga will experience, and fans should be excited by the prospect.
In a new report published byGrand View Researchon the U.S. manga market, it was confirmed that the manga marketis currently estimated at $1 billion and will experience a growth of 24 percent in the next 5 years. The market’s value five years ago was approximately half of this, showing just how lucrative the industry has become. Furthermore, the data shows some very exciting possibilities in the next few years, as well as how and why the market has ballooned so much.
Manga Is On Trajectory To Become Absolutely Massive
Digital manga has accounted for most of the growth, which held 80 percent of total revenue. However, printed manga will witness a large CAGR (Compound Annual Growth Rate) in the next five years, which is due to the appeal of physical copies that digital lacks as well as an increase in dedicated fanbases who wish to acquire manga and collectible editions. Furthermore, brick-and-mortar manga stores are also expected to increase in the next few years, facilitating the increased demand for physical copies.
No surprise, the most popular genre was action and adventure as can be seen in2024’s best-selling manga, owing to its appeal to all types of demographics and age groups. One of the best revelations from the report was thatthe romance and drama genres were anticipated to have the most CAGR, which is amazing and will allow for more diverse manga as well as the licensing of underratedshojo and josei series that have historically been underrepresented.
Manga Is Booming Now More Than Ever
The Medium Deserves The Attention
Other key data include that males held the largest segment in the revenue and females would witness an increase in the future, adults were the main audience, and that the key players in the U.S. manga market areViz Media, Kodansha, Seven Seas Entertainment, and Dark Horse Comics.
With manga becoming more and more available over the past few years, either through publishers launching subscription-based models, simulpublishing and stores offering copies, there has never been a better time than now to give the medium a try.
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The diverse offerings and amazing storytelling spoils readers for choice, and there is no doubt one will find something that suits them. There is a lot of positive developments in the market, such as niche genres becoming more popular and accessible, and there is no doubtmangaas a whole will just keep climbing the ranks of the most popular mediums.
