Apartment 7Ahas overcome its 40% Rotten Tomatoes score to become a major hit on streaming. Directed by Natalie Erika James,Apartment 7Aserves as a prequel toRosemary’s Baby(1968), with Julia Garner starring as Terry Gionoffrio, a dancer with grand ambitions who rents a room from a peculiar older couple played by Dianne Wiest and Kevin McNally. The film, which was released directly onto Paramount+ on September 27, earned mostly negative reviews.
New data fromReelgoodnow reveals thatApartment 7Aranks as the fifth most popular movie on streaming in the U.S. for the week of September 26 – October 2. The horror prequel also ranks as the tenth most popular streaming title overall. Looking just at movies,Apartment 7Abeats titles likeChallengers(2024),The Fall Guy(2024), andHis Three Daughters(2024), but falls short of other films likeKiller Heat(2024),Inside Out 2(2024), andCivil War(2024), and, in the number one spot,Wolfs(2024). Check out Reelgood’s top 10 movies chart below:
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What Apartment 7A’s Streaming Success Means For The Film
How The Audience Response Differs From The Critics' Consensus
TheApartment 7Areviewsmostly agree that Garner delivers a strong performance as Terry, but that the film suffers due to it being a prequel. Though there are some surprising moments,the film can feel by-the-numbers due to how it sets the stage forRosemary’s Baby. The end result is a movie that never quite carves out its own identity for itself or emerges from under its predecessor’s shadow.
10 Great Horror Prequels Worth Watching
It’s not easy to make a great horror prequel, but those who pull it off effectively add to the franchise’s mythology and add depth to the series.
While the critical consensus may be mostly negative, audiences have generally been more receptive. OnRotten Tomatoes, as of writing,Apartment 7Asports a 71% audience score. While this is still somewhat lukewarm overall, this score paired with the prequel’s streaming success paints a much more positive reception for the film. As a streaming-only release,Apartment 7Ahas no box office performance by which to judge it, but if the movie continues to top viewership charts, it could potentially be considered at least a moderate success.
Our Take On Apartment 7A’s Streaming Success
Has The Horror Prequel Been A Hit?
Apartment 7A
Cast
In this psychological thriller, a young woman is forced into a mysterious cult after moving into a seemingly ordinary apartment complex. As strange events occur there, she begins to question her sanity and the motives of her enigmatic neighbors.
